About Eugen Platon

Eugen Platon is a highly experienced SEO expert with over 14 years of experience propelling organizations to the summit of digital popularity. Eugen, who holds a Master's Certification in SEO and is well-known as a digital marketing expert, has a track record of using analytical skills to maximize return on investment through smart SEO operations. His passion is not simply increasing visibility, but also creating meaningful interaction, leads, and conversions via organic search channels. Eugen's knowledge goes far beyond traditional limits, embracing a wide range of businesses where competition is severe and the stakes are great. He has shown remarkable talent in achieving top keyword ranks in the highly competitive industries of gambling, car insurance, and events, demonstrating his ability to traverse the complexities of SEO in markets where every click matters. In addition to his success in these areas, Eugen improved rankings and dominated organic search in competitive niches like "event hire" and "tool hire" industries in the UK market, confirming his status as an SEO expert. His strategic approach and innovative strategies have been successful in these many domains, demonstrating his versatility and adaptability. Eugen's path through the digital marketing landscape has been distinguished by an unwavering pursuit of excellence in some of the most competitive businesses, such as antivirus and internet protection, dating, travel, R&D credits, and stock images. His SEO expertise goes beyond merely obtaining top keyword rankings; it also includes building long-term growth and optimizing visibility in markets where being noticed is key. Eugen's extensive SEO knowledge and experience make him an ideal asset to any project, whether navigating the complexity of the event hiring sector, revolutionizing tool hire business methods, or managing campaigns in online gambling and car insurance. With Eugen in charge of your SEO strategy, expect to see dramatic growth and unprecedented digital success.
Eugen Platon SEO Expert
25 02, 2024

How Google Search Crawls Web Pages: Why Being ‘Found’ is Everything

By |2024-02-25T05:45:52+00:00February 25, 2024|

Crawling is the method by which search engines such as Google discover updated and new pages to include in their index. Consider Google's crawlers, often known as bots, to be dedicated explorers charting unexplored territory. These bots navigate the web, jumping from link to link, page to page, and document to document, gathering the information required to create a searchable index for Google Search. This procedure is fundamental to SEO since without it, a website may as well be invisible.

18 02, 2024

404 Errors and Broken Links: The onwardSEO Agency Fix

By |2024-02-18T07:45:10+00:00February 18, 2024|

A 404 error occurs when a website visitor tries to access a page that no longer exists, while broken links are hyperlinks that lead nowhere, often resulting in a 404 error. These issues can severely harm user experience, negatively impact your site's SEO performance, and ultimately, tarnish your brand's reputation.

5 02, 2024

Unlocking the Mystery of Search Rankings: How Technical SEO Consultants Propel Your Business to the Top

By |2024-02-06T06:26:32+00:00February 5, 2024|

Technical SEO is the backbone of a website's search engine performance, addressing the technical aspects that influence its ranking. These include website architecture, page speed optimization, mobile responsiveness, structured data implementation, and more. Technical SEO consultants are the architects of this foundation, employing their expertise to ensure your site is comprehensively optimized for search engines. Their role transcends traditional SEO practices, delving into the code and infrastructure of your website to identify and rectify barriers to optimal performance.

4 02, 2024

The Essential Guide to Core Web Vitals for Non-Techie Website Owners

By |2024-02-04T08:01:59+00:00February 4, 2024|

Improving your website's Core Web Vitals is a continual effort that needs meticulous attention to detail and a proactive mindset. While the fundamentals will get you started, digging deeper into optimization tactics can greatly improve your site's user experience and performance. Here are additional sophisticated recommendations and concrete guidance for website owners who want to manage their Core Web Vitals:

3 02, 2024

Crafting and Evaluating High-Quality, Helpful Content: A Comprehensive Guide for Website Owners

By |2024-02-04T09:42:20+00:00February 3, 2024|

In the ever-evolving landscape of digital marketing, the significance of creating high-quality, helpful content cannot be overstated. Google's Helpful Content Update underscores this reality, urging website owners to prioritize content that offers genuine value to users. This guide is designed not only to help you create such content but also to equip you with the tools to evaluate it, ensuring your website remains a beacon of relevance and usefulness in the vast digital jungle.

29 01, 2024

SEO Myths Busted: Separating Fact from Fiction in the Digital Jungle

By |2024-02-26T18:27:21+00:00January 29, 2024|

One of the most pervasive myths in the world of SEO is that it's a one-time task. This couldn't be further from the truth. SEO is a continuous journey. Algorithms evolve, consumer behaviors change, and so must your website. An ongoing commitment to SEO audits and updates is essential for staying relevant and competitive. Google's sophisticated algorithms prioritize content quality and relevance over mere keyword density. Focus on creating valuable content that naturally integrates keywords.

28 01, 2024

Maximizing Visibility: The Role of Sitemaps and Site Structure in Small Business SEO

By |2024-01-28T11:48:34+00:00January 28, 2024|

A coherent site structure is not just about user experience; it's a cornerstone of SEO success. Search engines like Google use site structure to understand and index a website's content, making it easier for users to find you. A logically organized website with clear hierarchies ensures that search engines can crawl your site effectively, which is crucial for higher rankings. For small businesses, an optimal site structure begins with a clear navigation menu categorizing products or services.

27 01, 2024

Demystifying Technical SEO: A Small Business Guide to Getting Started

By |2024-01-27T20:07:11+00:00January 27, 2024|

Technical SEO refers to the process of optimizing your website’s infrastructure to facilitate search engine crawling and indexing. In simpler terms, it's about laying a strong foundation to give your content the best chance to rank for relevant keywords and phrases. For small businesses, this is crucial. It's not just about getting your website in front of more eyes; it's about ensuring the right eyes – potential customers – find your site at the right time.